Most health systems run media budgets without knowing which campaigns drive actual booked appointments — this case study with Novant Health shows what’s possible when you close that…
Enhanced ACA premium subsidies expired at the end of 2025, and major health systems are now reporting the financial fallout in Q1 earnings. HCA Healthcare saw a 15%…
Near Media surveyed 2,200 U.S. adults on how they use AI tools to find local businesses, with findings that directly inform healthcare marketing strategy. Sixty-five percent have used…
Kodiak Solutions analyzed data from 2,300 hospitals and 350,000 physicians and found that net revenue leakage — losses from final denials and uncollected bills — increased 25% in…
A second annual survey of 120 U.S. health system executives found that 75% now use at least one AI application, up from 59% in 2025, with half of…
Experian Health’s 2026 State of Patient Access report — drawn from surveys of more than 1,000 patients and 200 healthcare decision-makers — reveals a persistent gap between how…
NVIDIA’s second annual State of AI in Healthcare and Life Sciences survey finds 70% of organizations are actively deploying AI — up from 63% in 2024. Generative AI…
A Wakefield Research survey of 200 healthcare IT executives and 800 patients — commissioned by Hyro and Pixel Health — found that 91% of health systems now use…
McKinsey projects that US healthcare profits will stay under pressure through 2027 before recovering in 2028–29. Industry EBITDA as a share of national health expenditures fell from 11.2%…
