Resource Library
Curated news, tools, research, and insights for healthcare operators, growth leaders, and PE-backed practice teams.
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Hopscotch Raises $53M to Scale Rural Value-Based Primary Care
Hopscotch Primary Care, a tech-enabled provider serving rural communities, has raised $53 million in Series D funding led by 8VC and Townhall Ventures to expand beyond its Western North Carolina base, likely into Tennessee and…
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Financial Assistance Reform Is Reshaping Revenue Cycle Strategy
State-level financial assistance legislation is fundamentally redefining revenue cycle governance for health systems. Multiple states — including Maine, North Carolina,…
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How HMH Wellness Center Is Redefining Integrated, Transit-Adjacent Healthcare
The opening of the Hackensack Meridian Health & Wellness Center at Metropark marks a significant shift in how integrated care…
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Healthcare Marketing Benchmarks 2026: Full-Funnel CAC and LTV:CAC Data Across 12 Specialties
This benchmark analysis aggregates third-party primary data from LocaliQ, Unbounce, MGMA, Tebra, and 9Clouds across 12 medical specialties. Patient acquisition…
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What Healthcare Can Learn from Retail: Building Demand Beyond Bottom Funnel
Healthcare marketers over-index on bottom-funnel patient acquisition, competing for a narrow slice of already-in-market demand. This Cardinal Digital Marketing podcast…
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What Patients Actually Trust in AI Local Search: Lessons for Healthcare Marketers
Near Media surveyed 2,200 U.S. adults on how they use AI tools to find local businesses, with findings that directly…
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Build Marketing Foundations Before AI: Lessons from Top Healthcare Marketing Leaders
Alex Membrillo, founder of Cardinal Digital Marketing, synthesizes podcast conversations with top healthcare marketing leaders into one clear argument: marketing…
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Gum Disease, Silos, and the $1.3T Healthcare Cost We’re Ignoring
Periodontal disease intersects with more than $1.3 trillion in annual U.S. healthcare spending — spanning diabetes management, cardiovascular disease, dementia,…
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AP Stylebook Now Makes “Healthcare” One Word — Update Your Brand Standards
The Associated Press Stylebook has officially updated its guidance to standardize “healthcare” as one word in all uses, ending years…
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5 Procurement Leaks Draining DSO Margins in 2026
DSOs that absorbed 8%–20% price hikes from recent tariff and inflation cycles face margin pressure that will not recover through…
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How RCM Performance Drives ASC Valuation Multiples in 2026
Ambulatory surgery centers preparing to sell in 2026 are seeing buyers price deals on revenue cycle performance as much as…