Resource Library
Curated news, tools, research, and insights for healthcare operators, growth leaders, and PE-backed practice teams.
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How Marketing Is Becoming a Health System Growth Engine
Health system CMOs are repositioning marketing as a growth function rather than a support function, with measurable revenue results. At UW Medicine, a digital self-referral pathway for neurosurgical consults drove a 41% conversion rate from…
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How to Build a Healthcare Review Strategy That’s Compliant and Competitive
Healthcare providers face review generation constraints that most industries don’t — APA ethics rules bar therapists from soliciting testimonials, HIPAA…
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9 Dental Leaders on How They’re Using AI in Their Practices Today
Nine dental executives reveal their current AI deployments — from Overjet diagnostics and AI scheduling to automated claims processing and…
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Physician Thought Leadership as a Marketing Strategy
Russell Simon makes the case that physician-authored content outperforms generic marketing copy across every credibility metric. He provides practical techniques…
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Why PE Capital Is Betting Big on Dental M&A Right Now
PE-backed capital is fueling a new wave of dental acquisitions. Here’s what’s driving the surge and what makes this M&A…
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What to Expect in U.S. Healthcare in 2026 and Beyond
McKinsey forecasts that healthcare EBITDA as a percentage of national health expenditures could decline from 8.9% in 2024 to 8.7%…
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JAMA Study: Ambient AI Scribes Boost RVUs 5.8% — The Real ROI Is Physician Retention
Ambient AI scribes at health systems generate measurable financial returns: a peer-reviewed JAMA Network Open study examining 1.2 million ambulatory…
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PwC’s 2026 Healthcare Investment Outlook: Where Capital Is Moving and Why
PwC’s 2026 healthcare investment outlook projects a more consistent year for private equity deal activity, supported by lower interest rates,…
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Bain 2026: How Operational Standardization Is Reshaping Physician Group Value Creation
Physician group private equity deal volume fell from 28% of global provider transactions in 2021 to 23% in 2025, per…
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Where Healthcare Providers See Margin and Risk in 2026
Providers expect modest margin improvement in 2026 — but labor shortages and cost headwinds persist. Where health system leaders are…
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How to Use ChatGPT Search Model Queries to Create LLM-Friendly Content
ChatGPT’s web search mode generates internal “search model queries” that reveal how LLMs interpret and anticipate buyer intent. By inspecting…