UnitedHealth’s $3 Billion AI Push: What It Means for Providers and Patients
UnitedHealth Group is committing $3 billion to AI across its operations, with more than 80% of its 22,000 engineers already using AI to write code or build agents….
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What Dentistry Is Teaching Healthcare About Operational AI
Dentistry operates with tighter feedback loops, simpler billing structures, and more integrated workflows than most healthcare settings — making it a natural proving ground for operational AI. MedCity…
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AEO in 2026: 7 Tips from a PE-Backed Portfolio Roundtable
Answer Engine Optimization (AEO) has emerged as a distinct discipline alongside SEO as LLMs and AI-powered search reshape how patients and consumers find healthcare services. A roundtable hosted…
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Bridging the Mental Health Messaging Gap Across Four Generations
Mental health messaging reaches different generations through fundamentally different channels and formats, and healthcare marketers who ignore this distinction are leaving impact on the table. Gen Z engages…
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Beyond Generational Labels: New Approaches to Older-Younger Conflict at Work
Healthcare workplaces increasingly face conflict between older and younger employees, worsened by generational labeling that introduces age bias rather than resolving tension. This article from ASHHRA Exchange argues…
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Three Trends Driving DSO Growth in 2026: De Novos, M&A, and AI Rollouts
Becker’s Dental Review identifies three primary drivers shaping DSO expansion in 2026. De novo development is gaining traction as an alternative to acquisitions — Smile Partners launched its…
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How to Build a Healthcare Review Strategy That’s Compliant and Competitive
Healthcare providers face review generation constraints that most industries don’t — APA ethics rules bar therapists from soliciting testimonials, HIPAA limits how providers can respond to reviews that…
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Build Marketing Foundations Before AI: Lessons from Top Healthcare Marketing Leaders
Alex Membrillo, founder of Cardinal Digital Marketing, synthesizes podcast conversations with top healthcare marketing leaders into one clear argument: marketing fundamentals must precede AI adoption. Chelsea Bennett Lockhart…
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Gum Disease, Silos, and the $1.3T Healthcare Cost We’re Ignoring
Periodontal disease intersects with more than $1.3 trillion in annual U.S. healthcare spending — spanning diabetes management, cardiovascular disease, dementia, and preterm labor — yet remains largely absent…
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AEO for Healthcare: How to Win When 71% of Buyers Use AI Search
AI search is reshaping how buyers and patients research decisions. In 2026, 71% of software buyers rely on AI search in their research process, nearly two-thirds of consumers…